All Terrain Brain (ATB) is a multimedia project designed to get kids to take their brains "off road" and tap into their entrepreneurial spirits. The project includes several components:
- 25 animated music videos
- the interactive ATB web site, and
- the downloadable Team ATB Activity Guide
Each of these components help kids discover they have the power to do whatever they want in life.
This Educators page on the ATB site is for teachers and group leaders working with young people ages 8 to 12. It's loaded with resources to help the young people develop the critical- and creative-thinking skills they need to get excited about opportunities and take control of their futures. With brain-twisting group activities, singable animated videos, and a series of badge-collecting web experiences, ATB inspires kids to discover passions, think creatively, take responsibility, embrace change, persevere, set goals, solve problems and dream big.
To learn more about the program, visit the All Terrain Brain site
The Team ATB Activity Guide won a 2008 Distinguished Achievement Award from the Association of Education Publishers.
ATB also won gold in both the education and children's categories of the 2008 W3 Awards, which honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. The W3 is sanctioned and judged by the International Academy of the Visual Arts.